What is bookstagram, and how can you use it as an author?
If you’re an author or aspiring author trying to navigate the often-confusing world of social media, you’ve likely heard of bookstagram. And if you’re like most people, you probably have questions. What exactly is bookstagram? How do you get involved? And how can you use it to reach readers and promote your book?...
7 ways to create content that your audience actually wants
The key to success in content marketing is relevance. Your content needs to have a purpose and provide real value in order to earn your audience’s trust and keep them coming back for more. And creating content with a purpose means understanding what your customers really want — what’s important to them, what challenges they face, and what they expect from your product or service....